Overview Chris Christensen White on White is a dedicated whitening shampoo that targets yellow discoloration while preserving the coat’s texture and natural softness

It functions as an optic brightening treatment within the wash, helping stains appear lighter and the coat to look more vibrant after every bath

ed in 16 oz for at-home use and a gallon for professional grooming, it integrates smoothly into regular bathing routines without requiring special tools

What makes it stand out The formula avoids bleaching agents and harsh additives, focusing on safe, gentle cleansing

The purple color is purely cosmetic and won’t tint hands, towels, or tubs

While it brightens white areas, it also enhances color in mixed coats, bringing out vibrancy in blacks, browns, and reds—making breeds like Border Collies, Rough Collies, Beagles, and Cavalier King Charles Spaniels look more lively and polished

Durability is another hallmark: results can last up to four weeks, and the product is designed not to rub off on hands, clothing, or furniture

For moisture, pair with Chris Christensen After U Bathe after rinsing out residue

A strand test on porous coats is to ensure compatibility

Who it’s for While i for brightening lighter coats, White on White is also suitable for multi-colored coats, helping to restore brightness across the spectrum without compromising texture or manageability

It is crafted in the USA and has earned trust from professional groomers, show exhibitors, and dedicated dog owners alike

Key benefits Lifts yellow stains and brightens the coat without bleaching Enhances darker colors, adding vibrancy and sheen Non-irritating formula with no harsh bleaching agents Long-lasting results, up to about 4 weeks Purple tint is cosmetic and will not stain hands or fabrics Available in 16 oz for home use and gallon for professional use Made in the USA, by show professionals Usage and tips Rinse thoroughly, lather, and rinse again for even color Follow with After U Bathe to rinse residue and seal in moisture Perform a strand test on porous coats before full application Use as part of regular grooming to maintain brighter, softer coats FAQ Q: What makes Chris Christensen White on White different from other dog shampoos

A: It targets yellow stains with an optic whitening action, preserves coat texture, and is safe for puppies from eight weeks

Q: How should I use White on White for results

A: Massage into a wet coat, rinse, repeat if needed; follow with After U Bathe for moisture